Brian Johnson

Chief Executive Officer / Founder

Brian has been off roading since he was a child, with a family dedicated to the outdoor life. Over the years, Brian continually sought to increase his training and education in the off road world. His goal was, and still is, to be as fluent as he can in the off road world, and find the ultimate training to improve his skills, and have more fun off roading.

In his role as Founder of E3 OffRoad Association, Brian helps E3 OffRoad Members accelerate their off road education. He is there for our Members to help them grow with a variety of meaningful training and education, so they can have the most fun they can on wheels.

His main focus is the business side of E3 OffRoad Association to deliver the best possible member experience, and guide the company to its ultimate vision.

Joshua Volpe

SVP of Marketing

Josh Volpe is the SVP of Marketing for E3 Association. He comes with 20+ years of corporate and international experience in creative marketing, marketing process, brand strategy, product launches and marketing leadership driving growth and innovation across diverse industries, including B2B, B2C, D2C, SaaS, manufacturing, and technology. He’s a forward-thinking initiator, skilled at researching new products/markets, and anticipating/capitalizing on market trends to propel new business growth and revenue. Josh has been recognized for utilizing diverse marketing methods and tactics including advertising campaigns, PR, marketing communications, digital, social media and web based solutions. Josh has multiple certifications and an advanced education in Marketing Strategy, Business Metrics, Marketing Leadership, eCommerce Marketing, Inbound Marketing, Digital Marketing, Automation Tactics, Social Media Strategy, Content Marketing, Communications, Brand Development, and Engagement.


John "SLICK" Baum

Vice President of Business Development

John Baum is the Vice President of Business Development for E3 Association. He comes to the E3 senior leadership team as an experienced executive with a demonstrated history of innovation in the aerospace industry. Skilled in U.S. DoD, International Relations, Weapons System Development, Intelligence, Operational Planning, Campaign Communication and Strategic Leadership. He’s an experienced business development professional with a Masters of Science from Embry-Riddle and a Masters of Arts focused in Strategic Communication and Media Studies from George Mason University.


John Vieceli

Vice President of Brand Management

John Vieceli is VP of E3 Association Brand Management. a design-driven brand consultant. His corporate clients include the NBA, Major League Baseball, The Chicago Bears Football Club, WWE, Siemens Healthineers, The Joffrey Ballet, Heartland Payment Systems as well as individuals such as Michael Jordan, Mario Andretti, Brett Favre, and Ken Griffey Jr.

His work has been featured in Communication Arts and Print Magazine.


Jaime Lerner

Chief Technical Officer

Jaime has been a web developer since 1994, getting her feet wet as a beta-tester for a personal website builder that America Online (AOL) was developing. Since then, she has worked on dozens of website development and marketing projects for companies and individuals, mostly in the direct marketing realm. She truly enjoys helping small to medium businesses get up and running or troubleshoot and streamline existing campaigns, funnels and API issues​ in Infusionsoft and other marketing automation systems.

Often called a “unicorn” by those who work with her because of her breadth of knowledge and experience, she draws upon a varied skill set including marketing and campaign crafting, copywriting, database programming, WordPress development, PHP scripting, Infusionsoft API integration, graphic design or her background as a Linux server administrator.

Elaine Johnson

Director of Member Support / Project Manager

Elaine is referred to as the “glue.” As Senior Advisor and Project Manager, she keeps it together, sees needs and fills them, all before you do. Elaine brings deep and vast business experience to all aspects of the project. This experience comes from founding companies, to taking them public, and everything in between. In Elaine, you’ve got a can-do attitude backed by experience. In addition to having a passion for entrepreneurs, as a Florida resident, she enjoys boating and family events.


Remi Amanda

Social Media Director / Content Team

With her extreme drive, determination and track record for creating results, she is a successful and important team member with E3 Association. She is a graduate from The Art Institute of Fort Lauderdale with a Bachelors of Science in Fashion Merchandising. Her role as Social Media Director and content creator means she produces and achieves focused outcomes with massive results for all E3 divisions and brands. 


Jeff Lambright

Director of Photography / Producer

Award winning freelance videographer with 30+ years experience in video and media productions on numerous platforms including; feature films, television and commercials to studio production, live events, sports, corporate promo’s, training videos, music videos to mention a few. Extensive experience in all areas of video production from concept to screen, including; producing, directing, writing, story telling, videography, camera dynamics, lighting and sound.

Client list includes; NBC, CBS, ABC, HBO/Cinemax, FOX, MTV, ESPN, TNT, BBC, Oxygen Network, Nashville Network, NFL, NBA, Major League Baseball, Coca-Cola, IBM, Delta Airlines, McDonalds, Procter & Gamble, Unilever, US Postal Service, Sears, Stanley Tools, Rubbermaid, and many more.


Katrina Lawton

E3 Photographer / Editor

Katrina is a mother, wife and professional photographer. She specializes in custom portraits, while focusing on emotion and producing timeless, wall-worthy images. Although she loves to work out of her studio in Massachusetts, she also enjoys traveling for specialty shoots. Out of the box and unique locations take her work to the next level. When Katrina is not enjoying herself behind the camera, she is drinking big cups of coffee, and wrangling her daughters and her husband.

Ken Leonard

Marketing Manager / Copywriter

Ken is a fifteen-year veteran in the copywriting and marketing world. He’s earned high-level positions as a Senior Copywriter, Copy Chief and Marketing Strategist for some of the biggest names and brands through out the country, in internet marketing.


John Palmieri

Content Team

John Palmieri is a United States Army combat veteran, medically retired from the Army as an instructor in the U.S. Army Ordnance School at Fort Lee Virginia, where he taught wheeled vehicle mechanics and wrote the student work-book utilized by over 1,000 students every training cycle. 

John seeks out veterans of all eras to share their story from service to their country to serving the off road community now.   John also covers local and industry events for E3 Association like SEMA.  

Dr. Jeffrey Stamp, PhD

Content Team

Dr. Jeffrey Stamp has over 25 years of worldwide experience in bringing out the creative best in business professionals and students. You will recognize Dr. Stamp by the products he has created while in corporate life. He was the inventor, creator and section manager of “Baked Lays,” for PepsiCo’s snack division of Frito-Lay, which achieved $230 million in first year sales, and was named by Ernst and Young as the top brand introduction in the 90’s for the food sector. Dr. Stamp is recognized worldwide as a master creative practitioner, and has developed numerous methods that are designed to accelerate “discovery thinking” and cognitive fluidity. In 2008, Dr. Stamp was awarded the prestigious Excellence in Entrepreneurship Education Award from the Acton Foundation. His research is focused on the creative and cognitive process that entrepreneurs use in idea creation, technology innovation, and opportunity recognition.

Adele Sommers, PhD

Director of Product Development and E-learning

Adele Sommers, PhD Dr. of Learning Systems is the Director of Product Development and E-learning for E3 OffRoad Association. As a specialist in online training, her aim is to take the E3 OffRoad Association curriculum to the next level. Adele has devoted over two decades to helping both small and large organizations boost their profitability and effectiveness through, classroom training, information design, technical communication and performance-improvement consulting. She’s an award-winning multimedia designer and an author with copious articles and publications to her credit.

Thomas Lawton

Production & Support